Sakura Pink Button-Up Shirt

Sleepwear & Loungewear · regular fit · 100% Cotton Poplin

Sakura Pink Button-Up Shirt, modelModel
GradePer unit at 100
ColourSakura Pink
QuantityUnder 50, a $180 development fee applies

Add 200 more to pay $39.39 / unit.

Size run ·
Customise

Gabi designs your changes in the Studio, then you order the finished piece. ORDER below makes it as shown.

Delivery
Lead time confirmed with your orderShipping is priced at checkout from your address.
Premium · Sakura Pink × 100$45.30 / unit
ShippingAt checkout
Total, before shipping$4,530
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What's included at $45.30

  • Sakura Pink Button-Up Shirt, Premium grade (100% Cotton Poplin)
  • Made to order in Sakura Pink
  • Your size run, as set above
  • Replaced if anything arrives faulty

Shipping is priced at checkout from your address.

Make it yours

Your logo on the chest, a woven label, a back print, a colour from your brand book: Gabi designs the changes with you in the Studio and prices the finished piece before you order it. Your logo file goes on as you supply it.

Sakura Pink Button-Up Shirt, close-upClose-upFabric and finish
Replaced if faultyMade to order, so no change-of-mind returns. Anything that arrives damaged or defective, we make right.
Try one firstOne unit in Premium, made like the run, through the same checkout.

The open camp collar forms a flat, notched neckline that sits wide across the collarbone, while the straight body drops to a regular length with a level hem. Long set-in sleeves end in single-button barrel cuffs, and five front buttons close the placket. The regular cut hangs straight from the shoulders without tapering at the waist.

Specs

GradePremium, 100% Cotton Poplin
Main Fabric100% Cotton, 120gsm
interfacing100% Recycled Polyester
FitRegular
SilhouetteRegular fit button-up shirt
LengthRegular
NecklineCamp collar (revere collar) with self-fabric facing
SleeveSet-in sleeve
HemStraight hem
Closure5 x 18L 4-hole buttons on center front, 1 x 18L on each cuff
CareMachine wash at 30°C on a gentle cycle, Do not bleach, Tumble dry on low heat
Minimum order50 units

Size guide

cmXXSXSSMLXLXXL
Bust44.54749.55254.55759.5
Length57.55960.56263.56566.5

The garment measured flat: compare it with one you own.

Encyclopedia

Coco Chanel started wearing her lovers clothes to bed in the 1920s and called it relaxed dressing.

The pajama entered fashion from sleepwear. By the 1970s, Yves Saint Laurent had put a woman in a tuxedo-cut silk pajama suit and sent her to dinner. The pajama set is the only garment in the encyclopedia that travels from the bedroom to the street to the red carpet without changing its construction. The silk pajama shirt tucked into wide-leg trousers at a Milan dinner is made in exactly the same factory, on exactly the same machines, as the cotton poplin pajama set someone sleeps in on a Tuesday night in London. The only thing that changes is the fabric.

Read the story
Encyclopedia

The story of the Sakura Pink Button-Up Shirt

Coco Chanel started wearing her lovers clothes to bed in the 1920s and called it relaxed dressing. The pajama entered fashion from sleepwear. By the 1970s, Yves Saint Laurent had put a woman in a tuxedo-cut silk pajama suit and sent her to dinner. The pajama set is the only garment in the encyclopedia that travels from the bedroom to the street to the red carpet without changing its construction. The silk pajama shirt tucked into wide-leg trousers at a Milan dinner is made in exactly the same factory, on exactly the same machines, as the cotton poplin pajama set someone sleeps in on a Tuesday night in London. The only thing that changes is the fabric.

$251Luxury fabric ceilingA 19mm silk charmeuse pajama set can land at this cost before markup
$3.50-5.50Best value detailPiping adds modest CMT while lifting retail perception significantly
$44-251Commercial spreadThe landed cost range is driven primarily by fabric choice

The Woven Pajama Set -- "The Only Garment That Goes from Bedroom to Red Carpet Without Changing Its Construction"

The pajama has its origin in South Asian dress. The word derives from the Hindi and Urdu paijama -- leg garment -- referring to the loose, drawstring-waist trousers worn across the Indian subcontinent. British colonial officers adopted the garment for sleeping in India and brought it back to England in the 19th century, where it became the standard sleepwear for men of a certain class. The pajama shirt was added later as a matched top, creating the two-piece set that remains the dominant commercial format today.

The fabric history of pajamas maps directly to the fabric history of the 20th century. Cotton poplin and lawn were the Victorian and Edwardian standards -- lightweight, breathable, easy to launder. Silk charmeuse pajamas became a marker of wealth and leisure in the 1920s and 1930s -- Chanel, Schiaparelli, and the Hollywood studios all played with the pajama as a vehicle for luxury and transgression. Brushed cotton and winceyette (a soft-finish cotton flannel) became the British winter standard in the mid-20th century, associated with warmth and domesticity. Polyester satin entered the mass market in the 1970s as a cheaper proxy for silk. Each of these fabric routes is still commercially active today.

The contemporary pajama set market has two distinct commercial poles. The first is the luxury and premium DTC market -- GOTS cotton poplin in seasonal prints, washed linen in neutral tones, silk charmeuse in simple colourways -- sold at $150-500 per set by brands including Sleeper, Desmond and Dempsey, and Pour Les Femmes. The second is the fashion sleepwear market -- satin sets in bold colours and prints, worn both as sleepwear and as going-out tops with tailored trousers -- sold at $60-150 per set across the high street and DTC channel.

For independent creators, the woven pajama set offers three specific commercial advantages. First, it is a gifting category -- the pajama set is purchased as a gift at a significantly higher rate than most apparel. Second, it has natural seasonal cadences (flannel for winter, linen for summer, satin for the gifting season) that drive repeat collections. Third, the print surface is large -- a long-sleeve shirt and full-length trouser in a distinctive print is a powerful brand statement that photographs exceptionally well.

The piping detail -- a narrow contrast fabric cord sewn into seams at collar, cuff, and pocket -- is the quality signal that separates a premium pajama set from a basic one. It is a more complex CMT operation (the cord must be covered in bias-cut contrast fabric and inserted into the seam during construction), it requires a contrast fabric in addition to the face fabric, and it is immediately legible to the consumer as a crafted rather than commodity garment. For a DTC pajama set above $120, piping is the single highest-return-on-investment construction detail.

Questions

A woven pajama set costs $44-251 landed depending on fabric. Cotton poplin plain set: ~$46 → $182 retail. GOTS printed poplin with piping: ~$80 → $280-$320. GOTS linen with contrast collar: ~$106 → $369. Polyester satin affordable: ~$44 → $175-$218. Silk charmeuse 19mm luxury: ~$251 → $754-$1,005. The fabric is the primary cost driver at premium and luxury tier.

100 × Premium · Sakura Pink

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